As international travelers seek more authentic, sustainable, and scenic destinations, Saudi Arabia is quickly climbing the ranks of must-visit countries. With vast deserts, towering mountains, crystalline coastlines, and lush valleys, the Kingdom offers an exceptional blend of untouched natural beauty and rich cultural heritage. At the heart of this transformation is Tourism Saudi, an ambitious and forward-thinking initiative that is redefining how the world experiences the Arabian Peninsula.
Unlike traditional mass tourism destinations, Tourism Saudi invites explorers to uncover hidden gems, dive deep into local traditions, and embrace the serenity of landscapes that have remained unchanged for centuries. In this article, we explore the breathtaking natural assets that define Tourism Saudi, the nation’s balanced approach to development and conservation, and a curated guide to eco-paradises across the Kingdom.
Table of Contents
The Natural Landscapes That Define Tourism Saudi
Saudi Arabia is not just a land of deserts. From snow-dusted mountaintops to verdant valleys and marine wonders, Tourism Saudi showcases an array of ecosystems that few realize exist within the country.
1. The Asir Highlands – Lush and Unexpected
The Asir Region, located in the southwest, is unlike anything most people expect from Saudi Arabia. Cool temperatures, misty mountain ranges, and dense juniper forests make this a haven for hikers and nature lovers.
- Key attractions: Jabal Sawda, Al-Soudah Park, Rijal Almaa Heritage Village
- Best time to visit: May to September for cooler weather and festivals
- Tourism Saudi focus: Promoting eco-tourism and sustainable rural development
2. The Empty Quarter – A Desert of Majestic Silence
Known as Rub’ al Khali, the Empty Quarter is the largest sand desert in the world. Vast, surreal, and humbling, it offers a pristine desert experience free from over-commercialization.
- Activities: Camel trekking, stargazing, sandboarding, Bedouin camps
- Tourism Saudi angle: Encouraging responsible desert adventures with local guides
3. The Red Sea Coast – Saudi’s Underwater Treasure
The western coastline is home to one of the most untouched coral reef systems in the world. Tourism Saudi aims to make the Red Sea a global hub for eco-friendly diving, snorkeling, and yachting.
- Destinations: Umluj (the “Saudi Maldives”), Farasan Islands, NEOM’s marine reserves
- Sustainability measures: No-anchor zones, coral reef restoration, zero-carbon tourism projects
Also, get to know A Culinary Journey Through Saudi Arabia – Tourism Saudi Spotlight
How Tourism Saudi Balances Development with Preservation
While Saudi Arabia is opening up rapidly to the world, it is doing so with a keen focus on sustainability. The Tourism Saudi strategy combines modern infrastructure with the preservation of cultural and natural integrity.
1. Vision 2030 and Sustainable Tourism Goals
Saudi Arabia’s Vision 2030 aims to diversify the economy by transforming tourism into a major pillar. Yet, this is not being done at the expense of nature. Tourism Saudi aligns closely with:
- UN Sustainable Development Goals (SDGs)
- Eco-certification programs for resorts and tour operators
- Green building standards in emerging tourism zones
2. Mega Projects with an Eco-First Ethos
Projects like The Red Sea Project, AMAALA, and NEOM are being designed with sustainability at their core.
- Powered entirely by renewable energy
- Restricted visitor caps to protect ecosystems
- Integrated waste and water recycling systems
- Architecture designed to blend with the landscape
These initiatives show that Tourism Saudi is not just about showcasing beauty but also about preserving it for future generations.
3. Local Community Involvement and Training
A key pillar of Tourism Saudi’s approach is community empowerment:
- Training local eco-guides and hospitality workers
- Encouraging family-run guesthouses and farms
- Promoting indigenous crafts and sustainable products
This ensures that tourism dollars benefit the local population while reducing reliance on external resources.
Exploring Saudi Arabia’s Hidden Eco-Paradises
Saudi Arabia is full of lesser-known natural destinations perfect for those seeking off-the-grid adventures. Tourism Saudi is actively mapping and marketing these areas to responsible travelers.
1. Al Ahsa Oasis – A UNESCO World Heritage Site
Al Ahsa is the largest oasis in the world, home to over 2.5 million date palms, natural springs, and ancient irrigation systems.
- Highlights: Al Qarah Mountain, traditional markets, historical mosques
- Tourism Saudi’s focus: Cultural preservation + eco-tourism
2. Wadi Lajab – The “Grand Canyon” of Saudi Arabia
Located in Jazan, this dramatic gorge features waterfalls, natural pools, and steep rock walls.
- Activities: Hiking, canyoning, photography
- Ideal for: Adventure seekers looking for natural beauty beyond the ordinary
- Sustainability aspect: Controlled visitor access to protect natural resources
3. Harrat Khaybar – Volcanic Landscapes and Lava Fields
A surreal, otherworldly region in northwestern Saudi Arabia featuring dormant volcanoes and black basalt plains.
- Tourism Saudi approach: Scientific and eco-tourism through educational tours and minimal infrastructure development
- Fun fact: Often referred to as Saudi’s “Mars on Earth”
Also, get to know Top 10 Places to Visit in Saudi Arabia – A Tourism Saudi Guide
How to Travel Responsibly with Tourism Saudi
To ensure your travel has a positive impact, here are some quick eco-friendly tips aligned with the Tourism Saudi guidelines:
- Stay in eco-certified lodges: Many are supported by the Tourism Development Fund
- Use local guides: It supports the economy and enhances your experience
- Avoid single-use plastics: Bring a reusable water bottle and eco-friendly toiletries
- Respect local customs and wildlife: Learn before you go, and always ask before photographing locals or entering sacred spaces
- Offset your carbon footprint: Some domestic airlines and resorts offer voluntary carbon offset programs
Contact us now to discover more!
Conclusion
Saudi Arabia is undergoing a profound transformation—from a little-known destination to a world-class leader in eco-conscious, experience-driven tourism. With its incredible natural diversity and strong commitment to sustainable development, Tourism Saudi is creating travel experiences that are not only unforgettable but also ethically and environmentally sound.
Whether you’re wandering through a highland village, diving among coral reefs, or exploring ancient deserts, Tourism Saudi invites you to discover a side of Arabia that remains gloriously untouched—and to help protect it for generations to come.
